Media Training

In this episode, Chief Evangelist and Anti-PR Strategist, Karla Jo Helms, gives you some quick tips on media training. First, she tells you, you don’t have to be super-polished; you have to be real, genuine and prepared.

Also, KJ tells you, don’t TRY to be interestING. Instead, be interested in the reporter and the subject.

And, remember these two biggest factors:
1) Really Good Sound Bites
2) Always tie it back to the purpose of your company.

If you're ready to dive in, contact your PR Disruptor today: 1-888-202-4614 For more Anti-PR, subscribe to this channel and to find out more, go to www.JoToPR.com