Maslow's Hierarchy Of Needs In Consumer Behaviour 🤔🧠🔍

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This episode we’re looking at maslow's hierarchy of needs in consumer behaviour. What is Maslow's hierarchy? In essence, it identifies five primary areas of needs experienced by most humans from the physiological to self-actualization.

How does Maslow’s Hierarchy work?
How can marketers appeal to their target market?
How can we approach this method ethically?

How did you do with this video’s challenge? 🤔📚📖 I would love to hear about that! Share in the comments section below your marketing thoughts, observations, or topic ideas, and let's solve it like a marketer!

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Attribution

Title: Office Stock Footage - Group Of Young People In Meeting/Consultation - 4k Free Workspace Video
Author: Upfront Creations
License: Creative Commons Attribution license (reuse allowed)
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Please share in the comments section below your marketing thoughts, observations, or topic ideas. I would to hear from you!!! 👍🎬😉

SolveItLikeAMarketer
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This is a fantastic channel, the hair-loss industry is another great example of companies abusing the needs hierarchy where around 98% of the products and services on the market (which is worth roughly 3.4 billion a year) are rubbish. They create a contrived reality through advertising that promises so many sufferers whom of which are in the reactive stage. Especially the young men who are already trying to uphold an image of youth and vitality, when they realise for the first time they are losing a part of their identity they tend to freak out, act impulsively, not doing a lot of research when trying to address the issue and companies prey on that. Assuring that their products work and are safe to use etc etc

mckiki
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Sir, your video is very easy to learn. And you have a very calm voice. Thank you sir.

anandcherian.
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You are the great sir the way you explained maslow's hierarchy theory is outstanding. Love from pakistan.❤❤❤

danishiqbal
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Physiological, not psychological. Different things. Just wanted to put that out there. Physiological would be our physical needs, and Psychological, our mental needs. Which really are what the upper tiers are about.

isaacddestroy
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Hello.. Where would a person seeking anti-ageing products/services fall into Maslow's pyramid?

Sophie-sjno
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Hello sir could you give me an example how to know the behavior of customer in each step in maslow's hierarchy!?

Zee-wxpz
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Hello Sir.How can you relate consumer buying decision process to maslows theory?

nethcerujano