Best Global Brands Summit 2009 9/21 - incl. Javier Benito (KFC) & Marilyn Merserean (Cisco)

preview_player
Показать описание
Building brand credibility and earning consumers trust in a recession.

Moderator: Burt Helm, BusinessWeek Javier Benito, CMO, KFC
Jez Frampton, CEO, Interbrand
Scott Keogh, CMO, Audi of America Marilyn MersereanSVP, Cisco
David Webster, GM, Brand and Marketing Strategy, Microsoft
Рекомендации по теме