30sBRIDE 050419

An unusual campaign by a brand to celebrate it's silver jubilee. While most say we have been around for 25 years, IndusInd Bank said, "We're #just25 !" A series of 5 films to tell the world that we are like all these 25 year-olds. A campaign by: ANKUR SUMAN, PRAGYA BHATNAGAR, PANKAJ BORA, Produced by: Taher Shabir, Ashutosh Shah & directed by: RUCHI NARAIN