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How to Start off a Keynote Presentation: Opening a Keynote with a Signature Story
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On a Montana hillside, 15 firefighters encountered something. Something unexpected.
Everything changed when the wind shifted.
That fire ignited a deep need for leadership.
Sadly, the men couldn't find it.
The way that the men dealt with the blaze, and each other, is a showcase of what goes wrong when leadership can't communicate.
Because just having the right idea isn't enough.
Inside a situation where the wind shifted, these men were trapped. Trapped inside a blazing forest fire, where one man - one solitary man - had a solution for all of them.
But could their leader convey a message that would save all of their lives?
Could that leader communicate what others needed to hear?
Could the solution be shared, at a time when it was needed most?
In this keynote presentation, delivered live in Orlando, Florida, prior to the pandemic, keynote speaker Chris Westfall delivers what has become a "signature story".
For a keynote speaker, a signature story describes an important key theme, using a narrative that is not based on the speaker's past history or current relationships. The story takes center stage, because the point that the story makes is more important than the person delivering it. The point, or points, in a signature story create an experience for the audience. An experience that engages the audience in a new and powerful way.
Because when an audience gets lost in a story, they discover new ways of looking at the same old problems.
Effective leadership communication is a challenge we all face. Whether we are on a Montana mountainside or managing people in a hybrid work environment.
Leadership communication matters.
In a signature story the emphasis of the keynote shifts to the audience: creating an experience that illuminates vital and practical points. By pointing the audience towards an experience, not just a series of instructions, the story reveals more for those who hear it. The context for a leadership conversation is created inside this signature story.
The signature story also figure into the book, "Leadership Language" - and sets the stage for new discoveries on how to navigate the changes inside of organizations today.
The cautionary tale in this video is a lesson to leaders everywhere. A lesson on how to lead, with insight into the importance of powerful communication. Especially during a crisis.
Creating an experience for your audience is the power inside a signature story. When delivered by a master storyteller, the experience creates new possibilities and potentials - allowing the audience to see things in a new way. Because they see themselves in a new way. That's the power inside a signature story, delivering inside a keynote presentation from Chris Westfall.
More:
Everything changed when the wind shifted.
That fire ignited a deep need for leadership.
Sadly, the men couldn't find it.
The way that the men dealt with the blaze, and each other, is a showcase of what goes wrong when leadership can't communicate.
Because just having the right idea isn't enough.
Inside a situation where the wind shifted, these men were trapped. Trapped inside a blazing forest fire, where one man - one solitary man - had a solution for all of them.
But could their leader convey a message that would save all of their lives?
Could that leader communicate what others needed to hear?
Could the solution be shared, at a time when it was needed most?
In this keynote presentation, delivered live in Orlando, Florida, prior to the pandemic, keynote speaker Chris Westfall delivers what has become a "signature story".
For a keynote speaker, a signature story describes an important key theme, using a narrative that is not based on the speaker's past history or current relationships. The story takes center stage, because the point that the story makes is more important than the person delivering it. The point, or points, in a signature story create an experience for the audience. An experience that engages the audience in a new and powerful way.
Because when an audience gets lost in a story, they discover new ways of looking at the same old problems.
Effective leadership communication is a challenge we all face. Whether we are on a Montana mountainside or managing people in a hybrid work environment.
Leadership communication matters.
In a signature story the emphasis of the keynote shifts to the audience: creating an experience that illuminates vital and practical points. By pointing the audience towards an experience, not just a series of instructions, the story reveals more for those who hear it. The context for a leadership conversation is created inside this signature story.
The signature story also figure into the book, "Leadership Language" - and sets the stage for new discoveries on how to navigate the changes inside of organizations today.
The cautionary tale in this video is a lesson to leaders everywhere. A lesson on how to lead, with insight into the importance of powerful communication. Especially during a crisis.
Creating an experience for your audience is the power inside a signature story. When delivered by a master storyteller, the experience creates new possibilities and potentials - allowing the audience to see things in a new way. Because they see themselves in a new way. That's the power inside a signature story, delivering inside a keynote presentation from Chris Westfall.
More:
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