Marketing Secrets to Hypergrowth from Building Elastic, Zuora, and Segment

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Katrina Wong, VP Marketing and Demand Generation, Segment
Asawari Samant, Head of Marketing, Anyscale
Jeffrey Yoshimura, CMO and Customer Experience Officer, Snyk

Three marketing leaders discuss the importance of community, data, and experimentation, as well as the do's and don'ts of using agencies.

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Love the "eras of marketing" slide. Could be interesting to see a similar one for SaaS for sales!

bryanelsesser