Custom JavaScript Variable in Google Tag Manager - What, Why, and an Example

Learn what is Custom JavaScript variable in Google Tag Manager and how to create it, in this step-by-step video.
I will share an example that you can use right away as well.

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00:00 What is Custom JavaScript variable
00:26 Google Tag Manager Interface
00:30 Creating Custom JavaScript Variable
01:10 Writing the Custom Javascript function in Google Tag Manager
01:56 Measuring users protocol - a Customer JavaScript function
03:35 Debugging in Preview mode of Google Tag Manager
04:03 Verifying the result of Custom JavaScript variable in Google Tag Manager Tag Assistant
04:28 JavaScript for Google Tag Manager course