Google Just Messed Up! We Now Know EXACTLY What They Want

Now we know what Google wants. Find out what I’ve recently learned that has changed the way I do search engine optimization and what you should do TODAY ...

This video is sponsored by Odys Global

Here's what's covered:
00:00 Intro
00:25 What We Found
02:37 Affiliate Keywords
05:23 Key Takeaways
06:16 Font Styling

LINKS
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
Subscribe here

Download my Evergreen Onsite SEO Guide FREE

For more Affiliate Strategies, check out this Playlist:

[MattDiggity]

(Exclusive content: not found on my blog or YouTube)

[bradenanderson]

"I'm not a flower guy"
Proceeds to talk about trees.

[GrowWithWill]

Agree on the key takeaways part. Making sure that you've answered all the queries that your audience has will translate into your blog posts being effective in terms of content. Great video, btw!

[donnyjkimball]

Japan is indeed magical during that time of year...

[brettpretorius]

It's quite interesting to see how Google is changing direction on this topic, but I don't think this is the first indication that they were heading this way. I think they've realized people want the quick in and out answers. That's gotta be why so many video search results from YouTube take you straight to the most relevant section of the video. Shorter watch time but happier user.
They've shown their hand🤓

[rankingacademy]

Great vid Matt, as always. Love the pace of it as well. Quick question, where do you get your B-rolls from?

[NicheCampus]

I’ve been doing intro snippets for 90% of my content and I’m getting a growth spurt since HCU began. Time on page is like 30 seconds. But users are coming in and for sure getting their answer, so it may finally be paying off.

[serams]

Hey Matt, love your videos as usual. But can you please let us know how we can find those amazing T-shirts???

[davidklein]

When is the next conference? Can't wait!

[furqanhaider]

I already noticed this thing today's morning. While scrolling Google results I show the site which I recently purchased. There is feedback form popup for the users point of view.

[eCommerceParadise]

that affiliate review article layout will be super valuable. looking forward to that.

[darndarn]

Ok Matt great video but !! BUT !! Can you please take this video down now 👍 I don’t want anymore people seeing this, kind regards, Mr Google 😂😂😂

[xhsphs]

I don't quite understand.. Do we need to change the font in the short answers section?

[leanonlife]

Excellent video. Many of us who have the standard Top 10 best articles with 3000 words of buying guides "before" the top 10 should be able to just shuffle things around to start.

[JR-bjuf]

Do they want easy to find information or information that matches what they want to hear?

[JamesMcAllister]

Good point regarding time on page, prioritizing time on page is often outdated advice, in my opinion. It's entirely query-dependent. It made more sense to pay attention to when people actually followed blogs and read through articles more deeply, and articles were written for an existing audience.

My sites primarily target info, question-based keywords and try to win the featured snippet. That's led to a simple, straightforward and clear answer to the main question under the first H2. Seems like my sites should benefit from Google prioritizing easy answers, though I've seen 0 movement on any of them since the Helpful Content update dropped.

[CommercialForest]

This makes sense. A lot of the new page 1 results seem thin for content (but succinct)

[karinelemoine]

Great Video, thanks for sharing. Do you think that structural helpers such as Tables of content, Anchors and Schema MarkUp with URLs will be valued more and more ?

[maxxmikevideos]

Hello Matt, I just ran into your site and I already love your content.

[toddjones]

there's a long established article format obviously designed for 'dwell' time on site but couched in the 'complete answer' smokescreen... the headline might say How To Do This Thing... but the article plods along with section after section of 'What is a Thing' 'Why you want this thing', Who Else Likes This Thing... How many things are there... etc etc... As Google becomes more intelligent hopefully common-sense will prevail. Thanks for the video.