The Ugly Price Tag of Beauty | Tzvete Doncheva | TEDxLozenets

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Everything men find physically attractive about women is tied to indicators of reproductive success. Men, from time immemorial, chose women to mate with who were most likely to be healthy, physically fit, fertile and able to successfully raise the offspring to adulthood. Men historically cared little if anything about everything else when choosing a mate.

Women know this although they dismiss men’s focus on the physical as superficial. Since this is primarily what men want, this is primarily what women who wish to attract and hold a high value man must be. Thus this is what women must focus on to win the reproductive competition.

A woman’s great challenge is to find a high value man who will protect and support the woman and her children, so that her offspring may grow up to be healthy and fit and pass her genetic lineage on.