Generative AI in Premiere Pro powered by Adobe Firefly | Adobe Video

Coming to #PremierePro in 2024: revolutionary #GenerativeAI features like Object Addition, Object Removal, and Generative Extend - powered by our new Adobe Firefly video model.​

Early research explorations with our friends at Open AI, Runway and Pika Labs will give professional video editors more choice.​
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Content credentials, also coming to Premiere Pro, will not only understand when AI was used but what model was used in the creation of media. ​

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Adobe Video and Motion is a one-stop feed for all your creative video needs. Find content and tutorials from tools such as Premiere Pro, After Effects, Premiere Rush, Character Animator, Audition and more! Adobe® Video & Motion tools provide comprehensive video editing, motion design, VFX, sound, & animation for beginners to professionals.

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Generative AI in Premiere Pro powered by Adobe Firefly | Adobe Video

[raxino]

adobe making a revolution here without solving the basic crash issue

[ChernobylTaco]

I bet a bunch of Adobe engineers just learned these features are “coming out this year”

[riigel]

great features, but please make Premiere and After Effects stable and faster. 😂😂

[jippalippa]

So good to see Adobe finally caring about Premiere Pro after years of half-neglect.
Hope to see similar efforts in After Effects

[NickWichman]

Supporting third-party models is insane and amazing. I'm extremely stoked to see more of Firefly's generative video, and to get in the testy testy line for this update!

[NicolasVanOost]

I find this both amazing and concerning

[ViolentTemper]

All these features are for TikToks. Finally, do something useful for professional users, improve the timeline, improve the color work, give us the opportunity to go even deeper into the shortcuts, make project management even better. No one will draw characters in a movie with crooked artificial intelligence, because it's immediately noticeable, if you really want AI, implement it to good use, make AI that can distinguish usable footage from unusable footage, or create a storyline based on the selected footage, make AI that works on the timeline, not on the video itself. Stop chasing trends and marketing, and instead listen to those who actually work in video and want to see Premiere Pro get better.

[lokamtv]

In this AI era We need more effects, titles, filters, AI tools like Filmora. Always We love Adobe.. 🎉

[JoexLegacy]

This is what AI is about...helping editing tools and saving time, not replacing artists. bravo + adobe is funding their own training data and not stealing. Adobe applaud

[henrikvanwalsum]

To people saying this "isn't dangerous" and "won’t replace" or harm creative jobs, just wait a couple of years. This is developing incredibly fast, and in a few years theere will be way less photographers, editors, graders and post production workers. We are helping our loss of jobs by embracing this. It concerning to see such admiration of this tech. I promise you will come to wish it was never made.

[lden]

dead soft, update the 2013 engine in after effects, it's 2024 now

[thepumpkinpieguy]

Hey Adobe Video and Motion, when will these features be released this year? Really pumped up!
A thanks for the great team

[elpash]

It was so clear that they would do this after it had already been so successful for Photoshop. This is the foundation for a new era...

[adobemadesimple]

This change will only cement Premiere Pros dominance in the video editing space - I literally can’t wait for this update!

[vamboo]

Adobe is back with new rings hitting hard!

[nirvanray]

Excited, mainly for addons with Runway and Pika, years of subscription results.

[berhunt]

I hope it works better then the generativ fill in photoshop.

[zachmoir]

How soon? I'd love to have an option to enable experimental Ai features and accept the risks involved if that option was given. You guys could also collect user data in that test period to improve it, similar to how you guys did it for photoshop. Can't wait for this to come to the general public!

[hattricksprospecting]

Adobe is so freaking awesome. I love the whole New Mexico Z Machine Pueblo Revival Style of modern technology. I'm a total futurist on this one. I would fight until the very end never to go back to the Cave Man Days.

[MrOffthecliff]

Congratulations on expediting the very thing SAG/AFTRA was striking/ fighting against. I’m sure actors will be so appreciative of editors being able to ‘extend’ their performances without their knowledge or input.