Emerging trends on AI/ML in the telecom industry with TELUS | AWS Events

AWS and TELUS executives discussed the transformative impact of generative AI across industries like telecom. Key benefits include boosting productivity for knowledge workers, democratizing access to information, and enabling hyper-personalized customer experiences.

TELUS is pioneering real-world use cases like an AI-powered smart home assistant and using gen AI to assist customer support agents. By co-innovating with AWS, they can leverage cloud data lakes and AI for predictive customer insights.

Successful AI adoption requires the right vision, talent, and tools. TELUS emphasizes responsible development prioritizing data quality, privacy and access. AWS provides a comprehensive portfolio of gen AI services, helping lower the barriers to innovation.

Together, they are unlocking gen AI's limitless potential while ensuring it is implemented responsibly and accessibly across the telecom industry.

Hesham Fahmy, CIO, TELUS
Mohammad Zoulfaghari, Global Technology Lead, AWS
Hadi Nejatian, Sr Solutions Architect, AWS for Telecom


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