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ANCAP TELEVISION COMMERCIAL (2018) - 'Anne & the older car'
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ANCAP TELEVISION COMMERCIAL (2018) - 'Anne & the older car'
[30 second TVC]
Meet Anne. Anne is a student studying a Bachelor of Nursing at university. She lives with her boyfriend, enjoys hanging out with her friends over coffee and binge-watching her favourite series on TV.
To get around, Anne drives her much-loved 1998 model hatchback – handed down from her grandma.
Have you considered the safety of your car? Anne hadn’t.
Watch to FIND OUT WHO SURVIVES:
After many years seeing the number of lives lost on our roads decrease, concerningly, this trend has reversed. The number of Australians and New Zealanders dying on our roads is increasing.
As Australasia’s authority on vehicle safety, ANCAP has explored possible reasons for this shift, with recent analysis of the Australian and New Zealand registered light vehicle fleets revealing:
- Older vehicles are over-represented in fatal vehicle crashes; and
- The average age of a vehicle involved in a fatal crash is increasing.
[30 second TVC]
Meet Anne. Anne is a student studying a Bachelor of Nursing at university. She lives with her boyfriend, enjoys hanging out with her friends over coffee and binge-watching her favourite series on TV.
To get around, Anne drives her much-loved 1998 model hatchback – handed down from her grandma.
Have you considered the safety of your car? Anne hadn’t.
Watch to FIND OUT WHO SURVIVES:
After many years seeing the number of lives lost on our roads decrease, concerningly, this trend has reversed. The number of Australians and New Zealanders dying on our roads is increasing.
As Australasia’s authority on vehicle safety, ANCAP has explored possible reasons for this shift, with recent analysis of the Australian and New Zealand registered light vehicle fleets revealing:
- Older vehicles are over-represented in fatal vehicle crashes; and
- The average age of a vehicle involved in a fatal crash is increasing.
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