What Is the PANTONE Challenge? PANTONE Color Explained

What is PANTONE? What exactly IS the PANTONE Challenge? How can I participate?
If you're asking yourself any of these questions about Pantone, you're in the right place!

Photographers around the world are creating aesthetically pleasing Pantone color swatch palettes based on their unique photos and editing styles. The viral hashtag #PantoneChallenge is inspiring people to share millions of gorgeous images with amazing tones across Twitter and other social media.

Topics covered in this video:
► Introduction to Pantone, Pantone Colors and Ink
► What is the Pantone Challenge?
► Using the Pantone App
► How to participate in the Pantone Challenge

Follow me on:
► Twitter: @RunNGunYT
► Instagram: @RunNGunPhoto

Gear Links:

(It's FREE, what have you got to lose??)

Until next time, Get Out & Go Shoot!

[BenyQuinonez]

That intro hits me in the feels. I had no idea what was going on.

[ashleysmith]

This was so helpful, I was trying to figure out how to do the challenge. thank you!

[Ryansacrobat]

Can you share your color swatch for the pink and blue you use a lot! ;) I didnt know about Pantone so thanks for the great lesson!

[cosmasmukono]

Thanks alot, been asking pple on twitter wats this but nobody gave me any answer

[RunNGunPhoto]

*Have you participated in the **#PantoneChallenge** yet? What's your favorite Pantone?*

[sloanecassie]

Would like to. Perhaps you could show us how to colour code images on a pc?

[garrettgrant]

My buddy mentioned the Pantone challenge in twitter so i had to look it up. It may be just me but i don’t see how this is a “challenge”. This literally takes no skill 😂

[JackSchidt]

I am so very very tired. can i have my shitty crayolas back now??