Learn About B2C Commerce | Commerce Cloud Features

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Commerce Cloud Features

While Salesforce B2C Commerce focuses on online retail shoppers, there’s another whole area of ecommerce with its own demands and capabilities—B2B—business to business. Salesforce B2B Commerce enables organizations to create ecommerce storefronts that are specifically designed for businesses making large volume purchases from other businesses online. B2B commerce customers need easy online access to suppliers so they can buy products to run their businesses.
What Functionality Does B2B Commerce Offer?
As we mentioned in Unit 1, business buyers purchasing online need different functionality than retail consumers. These purchasers might place an order for hundreds of items totaling millions of dollars. For these types of transactions, buyers need: