How We Started a Production Company - Q&A

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Keenan and Caleb walk down memory lane as they share how Threefold came to be. Answering how they started getting clients, what kind of gear to invest in and how they grew the company to what it is today.

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The timing on this is perfect. I just rented my first space outside of home, 700 sq ft. I already have a bunch of gear, lighting and grip equipment. I felt it was time to grow! I hope I can grow out of this space in 6 months. One question I have is how to move to a higher “tier” of high paying clients.

gravity_media
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Knowing you two a bit, you undersell how hard you both worked to get where you are. There wasn’t any trick to the success of Threefold that I can see, just lots of hard work, strong talent and a dedication to turn out the best work possible. And being very nice people.

BSCGDC
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Great insights on this one guys.. hope to use this as inspo for the career journey.

mukhtarmustapha
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Gear reviews for literally everything sounds good. 👍

JulioBHJ
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I'm just starting out: 1 man band, GH5, that sort of stuff. I've only had a couple of clients but lots of repeat work with them. It's so inspiring to hear stories of when you guys were just starting!

peerbarnes
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Please stop tricking my brain!!! Very nice and inspiring to have your full background.

Skopefilms
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2 years and already incredible progress! Top work guys!

freddiehill
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I'm in the process of building out my own personal lighting set currently, so I am always interested in lighting setups!

KevinFedde
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Thanks for doing this. Always interesting and a place for learning knowing how you build your business. I bet folks would be interested in hearing more in-depth on this. Good on ya. Keep it up!

ericallnight
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Wow this video went by so fast, some really good info in there and looking forward to part two for sure. As someone who is at the point where they are looking into the idea of hiring on crew those parts were really helpful to hear. Wish there was more content like this talking about the business side of a video production company.

ReelFilmGeek
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This was perfect timing for me to hear, I am just finalizing paperwork to sign an editor to my production house, and a business manager/sales person...have felt very intimidated by making sure they're taken care of but this was encouraging.

moncharle
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Awesome videos, subscribed. I just started my own production company, and its definitely a scary thing. But after hearing your journey I am definitely inspired and more at ease. Thank you guys 👍🏼

karimhamza
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Hahaha k I've seen this video before a while back... and now rewatching it I just noticed you guys switching seats and the moustache-less Caleb in a few spots !!! Literally got me laughing out loud in that 30 second intro 🤣🤣

kelvin
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Thanks for the Answers, It was more informative.

tamil_selvan-eaets
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Thanks for making this! My friend and I have talked about starting our company one day but it's hard to know when the time is right.

clayterrell
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Thanks for sharing your story. I'd vote for Batteries and audio equipment for giveaways.

tom_jenkins
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Great content guys! Looking forward to more like this. Not enough insight on YT currently about getting to the point you guys are at now!

TheStudioBusiness
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Great job guys! Your story is very inspiring to me, I'm currently trying to grow my (very) fledgling production studio here in CT, and what you're doing is exemplary.

IndieMusiCon
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thanks for sharing your story. I just posted a video some days ago where I named your company. You gave me a brilliant idea with you costum made shelf (carpet). I have made this for my new tiny studio as well and this was the first thing I have made. Helps me every day. Love your videos. You could post some client work - really wanna see it. Greets from Austria

PedroHofmann
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love it! would love to see these more often.

BarefootMediaTV