Ep #16: ZestyPaws.com Conversion Optimization Ideas

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Time Stamps:

00:00:00 Intro

00:1:45 Dramatize results and make them 10x more powerful

00:7:45 Using before, after, and what happens when you stop using!

00:8:48 A different approach for getting a before and after impact.

00:15:38 If people miss a core detail how to draw their attention back to it.

00:20:32 How to steal messaging ideas from competitors (100% legal)

00:24:34 How to help shoppers struggling to make a selection.