Upstream vs. Downstream

Marketing and market research are more important than ever before. Product development should be developed from the customer back, not the factory forward. If you understand everything about the customer and their wants, needs, and fears, you can produce products that are successful.

[artchankis]

thanks for the brief and clear video. Unlike other commenters I've learned what I needed.

[dystopiaproductions]

Where is the upstream and downstream supply chain definition? What is this educational clickbait?