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Coronation Street’s Evolution: ITV’s Kate Brooks & Jason Spencer on Staying Relevant
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Making great things happen on Coronation Street
Speakers
Kate Brooks, Coronation Street, ITV
Jason Spencer, ITV
Description
How does the world's longest running continuing drama stay relevant, engaging and much loved by millions after 64 years? Join Kate and Jason as they share how the show has evolved for a new generation, what has changed and what has remained the same, and how the way they work with brands integrated into and around the show has worked hand in hand with editorial
Speakers
Kate Brooks, Coronation Street, ITV
Jason Spencer, ITV
Description
How does the world's longest running continuing drama stay relevant, engaging and much loved by millions after 64 years? Join Kate and Jason as they share how the show has evolved for a new generation, what has changed and what has remained the same, and how the way they work with brands integrated into and around the show has worked hand in hand with editorial