Descriptive Research Design I Marketing Research #1

In the first video of the "Marketing Research" series, Francisco Tigre Moura discusses descriptive research designs, methods, applications in marketing and the pros and cons of this design.

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[liveinnovationorg]

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[hanonah]

I wish I had seen this before I start my study. Very very helpful. Thank you very much for your time.

[sadjan]

That's really nice, I'm very much afraid regarding my methodology chapter, but your videos are making this easy for me, you explain very nicely, hope I'll do best in methodology.👍

[betelhimetadesse]

I love ur name & how you pronounced it. great presentation! Thank you.

[floatingcloud]

Can some one assist me ? My topic is “ advertisement manipulation on social media” . The topic is from a consumer perspective n how of them services provided is far from advertised and how social media is being used as it has a almost unlimited potential consumers being the users itself all over the world . I have made 3 objectives for my paper, but m a lil confused if it shall fall under description or exploratory research design

[katewoodford]

hi, to answer a research question, in your methodology can you include both exploratory and descriptive research design?

[AMurphySharp]

They are not specifically quantitative and you do not always have to use large samples and qualitative studies are often smaller