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McLaren Made a Real Racing Car from LEGO
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Check out Lego's latest genius marketing stunt — a full-sized, drivable replica of a McLaren P1 racing car made entirely from 340,000 Lego Technic pieces!
Weighing in at 380 kilograms, this Lego masterpiece captures every curve and texture of the iconic car, and it even took a test drive around the Silverstone F1 circuit with Lando Norris behind the wheel.
Plus, Lego has just revved up a multi-year partnership with Formula 1, hinting at everything from new Lego Duplo sets to advanced Technic models.
Stay tuned for more updates and marketing strategies by following my channel!
Weighing in at 380 kilograms, this Lego masterpiece captures every curve and texture of the iconic car, and it even took a test drive around the Silverstone F1 circuit with Lando Norris behind the wheel.
Plus, Lego has just revved up a multi-year partnership with Formula 1, hinting at everything from new Lego Duplo sets to advanced Technic models.
Stay tuned for more updates and marketing strategies by following my channel!
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