The Pixar Simple Story Structure - TAVO Marketing Minute

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The Pixar Story Structure.
It's simple and it resonates with audiences. Why? Because most of their films follow a simple story-telling structure.
As predictable as many elements may be in their storylines, you can't argue with the importance of a relevant and concise story.
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Psychologically, we yearn for structure with our stories.
The morale of this story? Find a way to tell your brand's story in a meaningful and concise way.
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Share your origin without a burdening life-story.
Articulate your mission, vision and reason for existence.
End with the value you provide your target audience.
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Let's keep the conversation going. Try it out here — share your company's "Pixar pitch" in the comments section.
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