If I started a personal brand in 2024, I'd do this

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It is now more important than ever to build up your personal brand, but what does that mean exactly? In this video, I'm going to teach you a simple structure for building a personal brand today that will help you become more well-known, gain more followers, and help you build a business that you can call yours. Once you learn this, it will be something you'll never forget.

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Im 43 years old and ive just started out on my youtube journey and trying to start my brand. 37 subscribers so far. Its going to be a long road ahead but im determined to succeed. Because when i succeed at this. It means im also helping others succeed too.. Best of luck to everyone starting their own personal brand journey!!

anthonyparkinv
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Pat, I feel like you’re the only YouTuber giving actual good advice. Most other YouTubers that talk about this kind of stuff only grew a following by telling others how to grow a following.

All the content on YouTube is geared toward business or using YouTube to grow your business where as you’re the only one that went into the entertainment side and can speak directly to people like me

It’s very hard to find good advice for entertainment channels

The.Pop.Finder
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Pat, thanks for taking the time to share your knowledge. I'm 57 and just started my YouTube journey and to have someone sit down and fully explain the process is greatly appreciated.

premiertrvl
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Dude, great content. It’s been a longtime and you nailed it on the keys to a personal brand.

GeneHammett-BusinessCoach
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Define the person you serve and his/her problems. Write every script directly to that person and it will resonate.

MaruHieta
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Thanks Pat 🚀16:42 Create branded frameworks, use AI and chat GBT, maintain a story vault, capture moments, categorize them, inject unique experiences, understand audience needs, and focus on creating a solution or product to build a personal brand in 2024.

LPT.Agents
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most impactful video on branding I've watched this is top tier

anomorales
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your approach to personal branding is spot-on! Understanding and engaging deeply with the audience is the cornerstone of creating a brand that not only resonates but also sustains its relevance and impact. 🎯

EcomCarl
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Out of all of the videos I've watched about building a YouTube channel, THIS is the most helpful by far. Thank you, 🙏 🙏

EtherealEdgePodcast
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I really need this. I’ve been trying to figure this out for like 10 years. I’m in the Funko Pop niche but there’s not really too much I can do in that niche other than what everyone else is doing which is new release news, showcasing, and mystery box opening.

I grew a following on tiktok to almost 2M followers because I started a trend in the niche. I blew up so fast that I didn’t have a next step. I never pivoted so I just kept milking the same content and plateaued for 3 years. I tried everything I can think of to revive my account with no luck.

I’ve recently been aggressively consistent with making more community style content and it seems to be working as well as engaging with the community.

Right now I’m pivoting into more of an art channel with a focus on Funko pops.

The.Pop.Finder
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Just in time. Exactly what I need to transition from work to building my own community. Love ya Pat ❤

pash_vc
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Loved the thumb .. lol.

Have been following you since 2010, may be 2011. You are awesome man.

iampanks
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Thanks, Pat. I am 62 and starting to build my personal brand. I should have started over 30 years ago, but now is the best next thing! I love😊 your explanation!

gregsadams
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I was about to create my product and I'm so glad I stumble upon this video. Excellent! 🎉

vanuartstudio
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This was an amazing video. I actually took notes in a trained chat on Google Gemini and I have great feedback that’s personalized to what I’m building. Shout out to everyone working on a personal brand. This is your time to shine! Thanks for sharing this!

TheArtOfBeingFreed
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Nice! "Brand in a Hand" - thanks for always keeping us on our toes Pat.

RyanSP
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Smart, compassionate guidance. Thank you

mercurious
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- 0:05 🤝 Personal branding is simple yet effective when approached correctly.
- 1:11 🎯 Starting a personal brand begins with understanding the audience you serve.
- 2:18 💡 Prioritize understanding "who" you're serving over "why" you're serving them.
- 3:00 🌐 Discover your target audience through online communities, forums, and AI personas.
- 3:38 🗣 Have real conversations with your target audience to understand their needs deeply.
- 4:19 💼 Understand your audience's personal, professional, and purposeful pursuits.
- 6:32 🤔 Identify and address both internal and external problems faced by your audience.
- 10:00 📈 Define your brand platform by establishing your unique selling proposition and culture.
- 11:01 🌟 Build a powerful brand by leveraging unique experiences, strong opinions, and branded frameworks.
- 17:30 📚 Create a story vault to capture and share noteworthy experiences that shape your brand.
- 19:31 🛠 Use insights about your audience and your brand to develop products that provide solutions.

yurydmorales
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Thanks a lot Pat! 🔥🔥 I started my personal brand as a side project 3 years ago and I’m still kinda lost, sometimes I just mess around with things that are not that important but with this framework I can definitely make better use of my time (which as a father of 2 babies I don’t have much). Again, thanks a lot man. ❤

GabrielPadron
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Hi Pat, I’m 41, 3 kids, living in Spain and just started a YouTube channel on parenting, punching fear in the face and going for it! Unique experience as I’m living the experience with my own kids! Love your videos, many thanks for the inspiration

PapisenPijama
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