Coca-Cola’s First AI-Generated Christmas Ad is Here!

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Coca-Cola has reimagined its iconic 1995 "Holidays Are Coming" Christmas advert using AI, creating a modern 16-second version.

The ad features the signature tune and red Coca-Cola trucks in a wintry town but was entirely AI-generated, with no real actors or filming on location.

Javier Meza, Coca-Cola’s EU marketing chief, explained the goal was to update the classic for today’s times, using a diverse cast and AI for efficiency.

The new ad has already resonated with audiences, celebrating the legacy of a campaign that has become a cherished holiday tradition.

#AI #CocaCola #Christmas #2024
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