Happy National Tequila Day! 🍹

Did you know that Tequila is now one of America's favorite spirits? Not much has changed in the processing of the Mexican agave beverage over the generations, so what was the shift? Digital marketing! From casual users sharing their favorite margarita recipes and influencer brand deals, tequila has gone from the spring break shot of choice to the luxury spirit meant to sip and savor. Cheers!

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