How Ferrari Accidentally Created Lamborghini

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The INSANE Story of Lamborghini - the tractor tycoon who built Lamborghini cars after an argument with Enzo Ferrari. Lamborghini vs Ferrari would then be an ongoing business battle. But this is the true story of Lamborghini and Lamborghini's history, and how a prisoner of war (Ferruccio Lamborghini) ended up building a very successful tractor business, and then pivoting to start a new company selling luxury sports cars. This Lamborghini mini-movie is an epic entrepreneurial underdog success story, of how Lamborghini built a billion dollar brand from scratch, and became one of the richest men in the country through his innovation. But of course, as with any good business story, expect plenty of drama on the rise to the top! On MagnatesMedia we look at big company stories; documentaries on business stories and how they built their company and got so rich. This video covers the story of Lamborghini - but turn on notifications for more big company business movies!

Ferruccio Lamborghini is the man behind one of the biggest luxury car brands in the world. But what most people don’t know about him is that before he started making supercars, he actually had the biggest tractor company in Italy. And what even less people know is that before he was a tractor tycoon, he was a prisoner of war. Ferruccio’s engineering skills are what helped him to create some of the best tractors in the world, but an argument with Enzo Ferrari is what made him change course and set out to create the best supercar in the world, leading to a huge ongoing battle between the two men.

00:00 The Story of Lamborghini Begins (Prologue)
02:51 The Tractor Tycoon (Chapter 1)
06:32 The Ferrari Feud (Chapter 2)
08:56 15 FREE Stocks (Amazing Sponsor Deal)
09:56 Engine Full of Bricks (Chapter 3)
13:09 Disaster (Chapter 4)
14:49 Legacy (Chapter 5)

He was rejected by Ferrari, so he built Lamborghini.
How A Fight With Ferrari Created Lamborghini
How a war prisoner created Lamborghini
The Tractor tycoon who built Lamborghini
Lamborghini: A Business Built on Revenge
The War Prisoner Who Built Lamborghini Out Of Revenge
How Ferrari Accidentally Created Lamborghini
How a war prisoner who made tractors created Lamborghini out of revenge
The Untold Truth of Lamborghini: From Revenge to Riches
The War Prisoner Who Built Lamborghini Out Of Revenge
How The Man Who Was Rejected By Ferrari Built Lamborghini
Lamborghini's Secrets: Revenge, War & Tractors
Lamborghini: How To Make BILLIONS From Revenge

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[MagnatesMedia]

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[pabloandrew]

Probably the only person in history to disappoint his father by becoming an engineer instead of a farmer.

[bad_money]

"You buy a Ferrari to be someone,
You buy a Lamborghini when you are someone"
- Ferruchio Lamborghini

[kodaph]

YouTube finally recognizes your valiant efforts in editing, passion for research and extraordinarily well put documentaries. Your channel is finally approaching a million sub. Thanks to all subscribers.

[dougmercer]

How are you putting out content so fast?! At a meta level, I'd love to learn more about your scripting and editing workflow!

[codenamemr.v]

It was interesting to see the changes Lamborghini had gone though all those years. Ferrochio was a visionary and innovator who sadly had to sell his company due to rough economic backlash. Glad to see he lived out his life with a successful business on the side and good to those who bought the company and turned it into a well known brand today . Great content as always MagnatesMedia.

[ScorpioIsland]

I've heard this story told probably a half dozen times and yet I knew you would illuminate aspects I'd never heard and make it exciting and fresh. You're an incredible researcher, but a truly next level story teller

[kenkioqqo]

Please do a documentary about the history of Pagani. Knowing how great your videos are, I know you would kill it.

[largolt]

I worked in a store one time and used Lamborghini's story as an example of why you should NEVER treat your customers badly. Look at what happened to Ferrari. I truly believe if Enzo had not snubbed and insulted Ferruccio Lamborghini, we wouldn't see Lamborghinis on the roads today.

[MadeBySeva]

One of the most underrated channels to date, definitely "the infographic show" type channel potential but business focused. Cant wait to see the growth progress to a million subs been here since 50k. Would love to see this channel dabbel into the animated video scene. Other than that, very good job!

[swapnilmalshe]

It's a non stop bombardment of information!!! You waste absolutely zero seconds!!
Really love watching your videos 👍🏻

[JamesTheRascal_]

This channel is one of the best channels on YouTube. I’ve learned so much from watching these videos.
Including marketing tactics, past and present Titans of industry, and major keys of business. I value this channel, the quality of videos, the content covered, and the pure passion behind everyone. Thank you for your dedication my man!!

[j.r.g]

Ferruccio will go down in history as the greater engineer BY FAR in terms of technical innovation that positively impacted multiple industries. Enzo Ferrari was a master marketer and salesman, but also RACER and will be remembered more for his contributions to Formula 1 racing than consumer vehicles. Early on Enzo decided on an exclusive clientele and viewed consumer car sales as a means to fund his Formula 1 team...which on average has netted more $$$ a year than almost every luxury car brand on the planet since the 70s. Lamborghini vs Ferrari as car companies is like apples to oranges, so I really like how you focused on the men behind the two brands. Really does the comparison justice. Great video!

[bookkeepingsmes]

Would love to see MICROSOFT and their total monopolization!!

[..]

The first Lamborghini had 4 cams and a long, long timing chain, you could not get the cam timing correct because of the length of the chain? This was somewhere in Circa late 1960's ??? My partner Angel Panari came to the USA in I think 1962 he was a mechanic on the Ferrari Formula Race cars, the San Francisco Ferrari dealer snatched Angelo up and manage to get his Green Card without any problems, we became partners in 1967, Angelo was the best mechanic and partner I have ever known, he passed away in the early months of 2022.
He was the one that worked on the first Lamborghinis that arrived in the Bay Area he was the best Ferrari mechanic in the USA in my opinion, it was a pleasure to work with our Italian and South America mechanics every one of them was top drawer...
God Bless you my friend!

[MrMeowTheSecond]

This is why it has always confused me that Lamborghini is now German owner, and almost makes me slightly suspicious.

[yomorei]

By far best channel ever. You don't know just how much I love MagnatesMedia. Even just the voice is perfect the everything is peferct. My fav thing to do is get some food and binge watch this gold. So entertaining YET educational! God I just love these videos omg.

[JayNTass]

Sorry I'm late lmao I had my notifs off but there back on now keep up the work MAGNATE GANG 💯💨

[SilentKnight]

Fascinating video and well put together - but I was slightly disappointed by no mention of the iconic Countach and its place in the Lambo history. It really put Lamborghini on the map in popular culture - spawned posters on every teenager's bedroom wall in the 70s, featured in Cannonball Run movie (among others).

[crazycars]

Wow this is my area of interest...I REALLY LOVE SPORTCARS😍...Thanks a lot Magnatemedia