Effective CTAs: How The Thought Sequence Of A Call-To-Action Affects Landing Page Performance

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In this Quick Win Clinic, Flint McGlaughlin optimizes a landing page for Marriage Helper, a marriage counseling company offering an online course to help save marriages. The CTA on this training course landing page is in a prominent position but fails to achieve significant conversion because the micro-yes sequence is being ignored.

Watch the video to learn how to maximize the response rate to your call-to-action.

Learn more from Flint with a MECLABS online marketing course.
Courses include certification in
• Online Testing
• Value Proposition Development
• Landing Page Optimization
• Email Messaging Optimization
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Absolutely brilliant. WE NEED MORE FLINT!

zqaswx
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Given the topic, it's kinda funny how you couldn't get the link in the description right… :p Great video tho!

EARON