Banking With Your Stadium Naming Rights

#creditunion #collegefootball #texas

[EyeOfTheWatcher]

While agree that naming rights is a way for schools to make money, but you also have to factor in the names that some of the HBCUs stadium and fields already have. In the case of Elizabeth City State University the stadium is named after a person that contributed most of the money to get the stadium built in the first place (if it was not for him and others ECSU will still be playing its' home games at the local high school - the stadium was built in the early 1980s). I think schools should think of an overall plan to monetized naming rights, as there is money to be made in naming: the football field, the track, certain section of the stands, stadium (if it is not already named), the parking lot, and the overall area or section that athletic building sit on including individual rooms in athletic complex. I have seen schools in the state of North Carolina that have willing to sell the name rights to locker rooms, conference rooms, side walks, individual bricks, and even individual lockers. Some of the rights is one time fee and others it has to be renewed periodically.