The History of DARE | Unsung History

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In the fall of 1983, the LAPD, under Chief of Police Darryl Gates and in collaboration with the LA Unified School District, launched Project DARE (Drug Abuse Resistance Education), sending 10 police officers into 50 elementary schools to teach kids how to say no to drugs. By the time DARE celebrated its 10-year anniversary, there were DARE officers in all 50 states, teaching 4.5 million students. The program was praised by presidents and supported by major corporate sponsors, but in the 1990s social scientists started to question its effectiveness, eventually leading to a precipitous decline in the numbers of school districts participating in the program.

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