Snapple - The Rise and Fall...And Rise Again

1994 - Snapple is sold for $1.7 Billion
1997 - Snapple is sold for $300 Million
2000 - Snapple is sold for $1.4 Billion (as part of a bigger deal)

This video takes a look at how Snapple became so valuable in the first place, why it lost so much value, and how they've gained it back. Oh, and Real Facts!

Video got you craving a Snapple? You can buy it here:

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Company Declines:
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[GERMANAITOR]

"Man, I''m really thirsty.."
"Have you tried Unadulterated Food products? It comes in apple, peach, and raspberry!"

[thesadtraveler]

I really disapprove of the plastic bottle switch. A big part of why I bought them was the glass bottle, it was a very tactile aspect of the brand. Luckily you can still (sometimes) by the cases with glass bottles.

[Deathkeeper]

When I was younger (teens) my buddies and I drank a lot of Snapple. We kept our caps and when we got together you had to have a Snapple cap on you, otherwise somebody could "snapple check" you by pulling their cap out and popping it. If you didnt have a cap on you when they called you, you owed them a snapple, if you did theyd owe you a snapple. Was a fun game. I still have my original snapple cap from those days.

"Real Fact" #732: The chicken is the closest living relative to the Tyrannosaurus Rex.

[themiddlecase]

I can't stand the plastic bottles. It affects the taste.

[thecheezoftheweek]

Real fact #500: Company man is a good YouTube channel.

[Schumanized]

Fact: There was a time where the only taste sold here in PR was Kiwi Strawbery. Today is the best seller for Snapple in the island.

[BugsyFoga]

I sure can go for some Unadulterated Food Products 😄👌

[localcryptid]

I stopped drinking snapple when they went to plastic bottles.

[jackdunne]

What I really miss about Snapple is how many different flavors you could get. Nowadays, you’re lucky to see anything other than kiwi strawberry, mango madness, and the teas.

[delphinidin]

Company Man always sounds so sympathetic when something goes wrong for a company. It's very sweet. :)

[Duwolfe]

I remember any time we went for a long road trip we loaded up a cooler full of Snapple for the drive. My favorite was the kiwi-strawberry.

[Melissa-wxlu]

Ah, the Snapple lady! I loved those ads.

[margolane]

You should do a video on Quaker oats. Were the oats ever made by Quakers?

[uss_]

Meanwhile I’m having a Snapple right now. Go figure.
I wonder how often companies blame “Millennials and Gen Z” for their successes and failures.

[nutmeg]

Fun fact- I have an addiction to Snapple!!
I have over 50 cans and over 30 glass jars

[DVX_BELLORVM]

As someone who grew up in the New York metro area and remembers the rise of Snapple, I can tell you that under their original ownership Snapple was a very 'New York' product. The Snapple Lady worked because embodied the New York culture of the company. The reason she was dropped after the company's sale is that Quaker wasn't sure about her appeal in the rest of the country.

[davidpyper]

I didn't realize they still made Snapple until a few weeks ago when I saw a few cases at the supermarket. I thought it died along with the 90s lol. Great video as always!

[Dis_broad_loud_in_every_movie]

Dude its like the only thing you talk about on this channel are companies.

[RotaryLover]

Snapple needs to bring back "The Element Line"! This was the shit at school and we deeply missed it...along with Doritos 3D.

[scaldon]

In this society where people are moving away from sugary drinks, lead to Snapple's decline. One bottle of Snapple has 54 grams of sugar that's crazy .