The PIO and Keeping It Real #shorts @bshifter

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B Shifter Podcast: The PIO with Ashley Losch from Blu Helmet Media

Division Chief (Ret.) Ashey Losch talks about the advantages of having a media presence, how the incident commander interacts with a Public Information Officer, and how our fire department's media presence should be multifaceted.


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This episode was recorded on July 10, 2024

Join us on the B-Shifter podcast as we talk with Ashley Losch and herjourney from firefghter to becoming a leading Public Information Officer (PIO). Ashley shares how her initial reluctance transformed into mastery, and now she leads the charge at Blu Helmet Media to enhance fire departments' communication strategies. Her expertise in bridging the gap between incident commanders and PIOs during crises is invaluable and truly eye-opening.

#BShifter #BShifterPodcast #BlueCard #BlueCardCommand #FireCommand #Firefighter #FireDepartment #Leadership #IncidentCommand #FireChief #Brunacini #Podcast #Fire #FireDistrict #CommandTraining #Training #Shorts #PublicInformationOfficer #MediaRelations #PIO
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  5. fire chief
  6. public informtion officer
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