Helping Chiapas Coffee Farmers Thrive

Martiniano Moreno has been growing coffee in Chiapas, Mexico for more than 30 years. He relies on his crops to support a family of eight. But he has doubts about the future. Over the past several years, challenging growing conditions in Chiapas have created a climate where coffee rust has taken hold and decimated Mr. Moreno's most recent harvest.

Recognizing the impact that rust is having on farmers like Mr. Moreno, Starbucks Mexico is launching a program called TODOS SEMBRAMOS CAFÉ (we all grow coffee) to help. Through the program, 100 percent of the profits from Shade Grown Mexico Whole Bean Coffee sold in Starbucks Mexico stores from June through December will be donated to purchase rust resistant coffee plants for Chiapas coffee growers who need assistance renewing their plots. The program is part of Starbucks ongoing, comprehensive commitment to supporting coffee farmers' resiliency around the world.