Trademark Renewal Process: Key Information from Trademark Attorney Rosezena Pierce

In this enlightening clip of the EYL, join hosts Troy Millings and Rashad Bilal as they sit down with experienced trademark attorney Rosezena Pierce. Dive deep into the world of trademarks and get crucial insights on how to protect your brand effectively.

**Episode Highlights:**
- **Trademark Renewal:** Rosezena Pierce explains the renewal process and dispels common misconceptions. Unlike annual reports, trademark registrations need to be maintained between the 5th and 6th year anniversary, then the 9th and 10th year anniversary, and every ten years after that.
- **Scams & Spam:** Learn how to avoid common pitfalls and scams related to trademark renewals. Rosezena details the tactics used by scammers and stresses the importance of having an attorney to navigate these issues.
- **Service Marks & Trademarks:** What’s the difference? Rosezena clarifies that a service mark is essentially a trademark but used for services instead of products.
- **International Trademarks:** Discover the complexities of securing trademarks internationally. Rosezena emphasizes the importance of hiring local counsel to navigate different countries' laws effectively.
- **Costs Involved:** From government filing fees to attorney charges, get a full breakdown of what you can expect to spend on trademarking, both domestically and internationally.
- **LegalZoom vs. Hiring an Attorney:** Understand the value of personalized, custom legal advice versus using a service like LegalZoom. Rosezena highlights the importance of building a relationship with an attorney who can guide you through the nuances of trademark law and add value to your business.
- **Classes of Trademarks:** What are trademark classes? Rosezena discusses how you can cover multiple business aspects like media, education, and entertainment under a single class.

**Why Watch This Episode?**
Whether you're a budding entrepreneur or a seasoned business owner, protecting your brand is crucial for long-term success. This episode offers invaluable advice on trademarks, helping you understand when and why you need them, how to maintain them, and how to protect yourself against scams. Rosezena Pierce’s wealth of knowledge makes this a must-watch episode for anyone looking to secure their brand's future.

**Join The Conversation:**
Have questions about trademarks or want to share your experiences? Leave a comment below and join our community in discussing best practices for brand protection.

**Don’t Forget to Like, Share & Subscribe:**
If you found this video useful, please give it a thumbs up, share it with your network, and subscribe to our channel for more insightful episodes with industry experts.

**Timestamps:**
0:00 - Introduction
0:10 – Trademark Renewal Process
1:44 – Submitting Payments and Avoiding Scams
3:46 – International Trademarks
5:25 – Cost of Trademarking
7:28 – LegalZoom vs. Hiring an Attorney
8:25 – Trademark Classes

**Hashtags:**
#EYL #TrademarkLaw #BrandProtection #BusinessTips #Entrepreneurship #LegalAdvice #RosezenaPierce #ScamAwareness #InternationalTrademark #EYLMedium

Join us in this deep dive into the essentials of trademarks and empower your business today!

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