Ranking MORE Corporate Identity Logo Rebrands (Tier List)

We're back by popular demand with another corporate identity #graphicdesign tier list. In this second edition we'll review more famous logos in the world, ranking them from worst to best.

00:15 → Yelp
01:09 → BMW
01:59 → Nissan
02:48 → CIA
03:33 → Dictionary & Thesaurus
04:18 → Pepsi
05:14 → Domino's
06:00 → Pfizer
06:41 → Staples
07:39 → Circle K
08:29 → Uber
09:09 → Kraft Foods
09:39 → Kraft 2.0
10:46 → Animal Planet

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© 2021 Nowack Design → Ideas / In Motion.

[TeaWap]

3:11 “it looks like a streetwear brand” 😂😂

[itstherealbrace]

I think my favorite part of the Pepsi logo which you didn't mention is they made the e in the type look like the old logo with the waviness

[nowackdesign]

if you like the rankings let me know your logo suggestions to review in the future, appreciate you all. 🙂

[soolty]

I like how you don’t ramble on too long and provide good insightful feedback but still move quickly and keep the video moving

[Thisisjosh]

Oddly enough, when you moved to Uber, I specifically thought “it’s more approachable”

[phooze]

really cool video. I bet its hard to brainstorm designer video ideas, and yours are all bangers. Keep it up dog

[juhuu]

You should rank all of the NHL logos. Would love that. Good video bro

[Narfff]

Wow when I clicked on the video I didn’t even look at the view count. Thought this was from a 500k+ channel. Amazing video !!

[Felrock]

I also remember there being a full book of some kind to describe the whole new idea of the new logo from pepsi. Going into some ideas of geometry and physics even?? They went full crazy on that logo as I remember

[subhradipsaha]

Actually I would have liked the Animal Planet logo to be ranked higher,
I saw this interview/ podcast/ livestream on the Futur's channel, where Sagi Haviv shared the intentions and approach he took in designing this logo, it was really interesting!
I like the new logo!

[deficon]

the dot on the i in dominos isn't aligned and I can't unsee it. I've ruined myself

[luciahidalgo]

Your videos are so fucking aesthetically pleasing

[LuvanshLekhi]

In love with this series let em coming
Specially →😡

[Faylayx]

Started watching before the discord announcement 😤😤😤

[tymager]

I feel like the dominoes logo change happened when they went from family diner to a take out pizza place which works well

[Spongy]

CIA logo fits the use case the most because it is meant to attract a younger crowd to get them to join.

[xred]

The CIA is just trolling for doing that rebrand lmao

[ExaPro]

Bro can you please also give us some presentation ideas and also how much should we price our esports works (I charge almost 3.50 to 4 dollars per thumbnails)

[leodopa]

that CIA logo kinda lookin fire though, i'm surprised that's a thing lmao

edit: my logo suggestion is streetwear brands!

[kaiando]

Ooh maybe a video just on college logos… cuz there are some questionable ones