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RISK ALERT!!! 80% of Our Income Comes From 1 Place!!!

Use the Netflix model to Improve Cashflow

Why are we not getting business from our website?

Marketing 1: Ch 9.1.1 - Importance of New Products

Marketing 1: Ch 8.3.4 - Branding Decisions

Marketing 1: Ch 8.3.3 - Effective Brand names

Marketing 1: Ch 8.3.1 - Branding Introduction

Marketing 1: Ch 8.3.2 - Benefits of Branding

Marketing 1: Ch 8.2.2 - Organising Product Mixes

Marketing 1: Ch 8.2.1 - Items, Lines & Mixes

Marketing 1: Ch 8.2.3 - Adjustments to Product Mixes

Marketing 1: Ch 8.1.1 - Product Levels

Marketing 1: Ch 8.1.2 - Product Types

Marketing 1: Ch 7.4.1 - Differentiation Vs Positioning

Marketing 1: Ch 7.4.2 - Bases of Positioning

Marketing 1: Ch 7.3.2 - Service Differentiation

Marketing 1: Ch 7.3.3 - Personnel & Image Differentiation

Marketing 1: Ch 7.3.1 - Product Differentiation

Marketing 1: Ch 7.1.2 - The Nature of Positioning

Marketing 1: Ch 7.2.1 - Differentiation and Competitive Advantage

Marketing 1: Ch 7.1.1 - Introduction to Positioning

Marketing 1: Ch 7.5.2 - The Positioning Process & Perceptual Mapping

Marketing 1: Ch 7.5.1 - Introduction to the Positioning Process

Marketing 1: Ch 6.3.2 - Segmentation: Step 5

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