Все публикации

0:01:12

What is an Insight? Stephan Gans

0:01:14

What is an Insight? Nick Graham

0:00:43

What is an Insight? Stan Sthanunathan

0:26:06

The Impact of Generative AI on Content Markets - H. Tai Lam

1:03:38

Advancing the Insights Function: A Panel Discussion

0:39:47

Using Data to Quantify the Impact of Brand Programs - Meagen Eisenberg

0:32:48

Leveraging Fan Data to Drive Deeper Audience Connections - Matt Chmura

0:29:51

Insights from Digital to Power Up Brands - Brigitte King

0:38:35

Cracking the Code: How Consumer Insights Fueled DoorDash's Newest Brand Evolution - Alanna Shipley

1:09:04

The Changing Role of the CMO: A Panel Discussion Presentation

1:01:32

Charisma Workshop - Zoe Chance

0:22:28

Supply and Demand for Sustainability Claims - Kristina Brecko

0:26:27

Consumer Memory and Competitive Interference - Navdeep Sahni

0:28:18

Tackling US Opiod Crisis: Data-Driven Detection of Suspicious Retail Buyers - Seethu Seetharaman

0:25:59

Rethinking the 5-Star Approach to Satisfaction Scales - Uri Simonsohn

0:19:45

Ending on a Familiar Note: Perceived Endings Motivate Repeat Consumption - Yuji Winet

0:17:21

Even Number Preference in Quantity Selection - Joowon Klusowski

0:21:50

Demand Estimation with Text and Image Data - Giovanni Compiani

0:01:17

Emotional Connections with Consumers

0:00:34

Most Websites are the Digital Equivalent of Empty Stores

0:00:24

Does your brand have the internal vision?

0:01:17

Jon Iwata: Data, Trust, and AI

0:24:30

Data, Trust, and AI

0:40:43

Rethinking the Customer Journey: Shifting Focus to Experience