The Italian Denim Factory Luxury Brands are Hiding

The Glass Factory team touched down in Italy and made our way to a small city called Padua, nestled in the Veneto region. Hidden in its industrial outskirts, we discovered Blue Fashion — a cutting-edge washing and dyeing facility quietly pushing the boundaries of luxury production. From custom pigment techniques to sustainable dye processes, this factory is rewriting the rulebook on how high-end garments get their color, texture, and soul.

0:00 Intro
1:00 Spraying Garments
1:51 Creating Whiskers on Jeans
2:42 Sample Washing
3:14 How Jeans are Washed during Production
5:09 Lasering
6:23 Their Second Dyeing Facility
8:52 DTG Printing on Garments
10:00 Transfer Printing on Garments
11:41 Product Showroom / Showcase
13:58 Outro

[lavidawithjoey]

Thank you for your consistent efforts Will. I've learned so much from your work in the last six months. I went from having a dream for the last nine years to learning what I need to do to take action. My first samples arrived last week! Forever grateful for the educational, entertaining content you produce

[xtairsoft]

My father is from that region of Italy, I remember visiting when I was a kid in the 80's and there was a huge amount of garment factories in that region. It's good to see some still remaining.

[barengostreetwear]

Amazing video Will, congrats to you and your whole team 🫶 glad I had the opportunity to be there!

[Alphadan]

This was one of the most interesting videos you have posted. Loved every bit of it. Thanks.

[T-no_]

Great content, very valuable to have european content in focus nowadays! Helps a lot!

[eyespikes]

Thank you for all the information in such a high quality and fun production bro🔥‼️

[hughmcneillie]

Another very interesting piece of content. Thanks Will.

[caschi]

fascinating. thanks for sharing the whole process

[danieldipalma]

Contento che l’Italia porti ancora cultura in altri paesi in certi ambiti🇮🇹

[Triflingwishes]

Yo bro your a legend for these videos !

[guezel]

300/ loved it to watch. Grazie mille

[quicksmackfolks]

Amazing video, very informative. Thanks

[grantfarrell]

Your video edits is top notch . Great work . Still waiting on that silk shirt documentary. Casablanca type shi

[StarkIller-dfgw]

She seemed really nice! You can see she is truly passionate about what she does! Looks aweome the jeans they make!

[heliok]

surprised 2 see barengo here lol nice vid

[borge]

Must be so fun to have the whole lab to create finishes. They really use a ton of potassium permanganate spray chemical, the pink stuff that bleaches and oxidizes fabrics, and skin.

[shawn-uk]

Thanks for sharing this awesome video ! It’s exactly what we made by hand pice by pice . I must go too this factory ! Thank you so much !

[MelindaWait]

Whether I'm wearing a skirt or casual clothes, *amzrepe* can be perfectly matched to enhance the fashion sense of the overall look.

[muzk]

i got a bit emotional watching this. 🖤 thank you so much

[omerta]

I see some work for SPW, Tristate & Dama there for sure 🧐