Solving B2B Companies Problems by Reducing DSO In C-Level | Edward Golod | Al West

Startups in the B2B industry require guidance, trying to find what factors you're missing in your new startup business. Find out here…

Today, we are discussing what challenges B2B companies are facing & how those problems can be solved by reducing their DSO.

So, Al, Explain how you have solved the new startup company's problems & challenges there are facing.

Every B2B company deals with reducing certain positions to bring the cost-cutting factor into play.

While many startups have failed to see the essential factor, which is reducing the "DSO" in the company.

You don't have to look at their statistics or annual reports to get a better analysis.

Every public or non-public company is interested in reducing the DSO because this directly impacts the cash flow and their position stock market.

So, Al, you're saying if a company is selling SaaS Al-based product, which people don't love, but realistically it's a fantastic product? In other words, we need to represent uniquely.

Yes, frankly speaking, if a B2B SaaS-based company doesn't have a solution that is solving their critical C-Level issue.

Then understanding the core benefits of the product is essential, which can be looked up in different approaches.

They're missing that "Loved Factor" in their product, so ultimately, they will never be a unicorn.

Though they're going to achieve a certain level of growth but far away from being a unicorn in the market.

If you're looking for the top selling point, then focus on a specific type of solution, such as Analytics or Customer Service.

Many solutions on the market provide the full view and an analytical perspective.

It's exciting, Al, so the takeaway from this topic is if your market is receptive and you own a product that is not popular, neither must-have in the market.

Then, shift your focus to looking at the C-level & trying to be strategic to make growth and ultimately learn from Unicorn companies to get a foothold in the market.

Lastly, in my career building Unicorns, I found startup businesses not solving their critical business issues and making their way into the market as unicorns.

This is Edward Golod speaking with Al West ( Unicorn Builder )

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