Robin Schulz - Sugar (Making Of)

The Making Of “Sugar”: Take a closer look behind the scenes of the great music video!


Visit Robin Schulz here:

Releasing a string of smash hits off his September 2014 debut album “Prayer” established Robin Schulz as one of the internationally most successful German artists of the past 20 years. Now, the Osnabrück-native, superstar DJ and producer is set to release his highly-anticipated follow-up longplayer: Almost exactly one year after the release of his globally acclaimed breakthrough debut, Schulz is back on track with yet another stroke of genius: Promisingly entitled “SUGAR”, album no. 2 will be released later this year on September 18th!

Earlier this July, Schulz was awarded Triple Gold for his tremendous hit single “Prayer in C”, Platinum for “Sun Goes Down (feat. Jasmine Thompson)” as well as Gold for his debut album “Prayer” in his home territory – just 3 on a list of over 60(!) awards already amassed by the German deep house shooting star. In light of his upcoming new longplayer “SUGAR”, Robin Schulz is now about to take the next step in his amazingly successful career:

After his airplay #1 and global smash single “Headlights” (feat. Ilsey) which delivered the first taste of his new album’s sound, the twentysomething is set to release the eponymous second single on July 17th: “Sugar”, featuring 19-year-old Canadian singer Francesco Yates. Yates is widely considered the next big popstar in the making and his soulful falsetto vocals are quickly gaining praise by superstars such as Pharrell Williams or Justin Bieber.

That being said, Schulz is more than likely to build on his peerless, record-breaking achievements of the past 18 months: Last year’s mega hit “Prayer in C” landed Robin Schulz the #1 spot on iTunes in 40 countries and topped the national singles charts in 17 countries, but that was just the beginning. His #1 remix of “Waves” earned him a Grammy nomination, while his Top 7 album “Prayer” received the German ECHO award for best “Dance National”, in addition to a completely sold-out US tour.

Today, Schulz remains the first German artist to attain the #1 spot in the global Shazam charts. He runs the most successful German YouTube music channel with a combined 330 million views, while generating downloads and streams in excess of nine figures.

On the heels of his recent tour of the U.S., Canada, South Africa and Australia, Robin Schulz will be headlining major electro & dance festivals all over the world throughout the summer, such as Belgium’s Tomorrowland Festival.

[Voldemaris]

Ребята - клип, песня, игра актеров в клипе - на высшем уровне! В восторге от клипа, песни и обработки Роберта Шульца!

[stufi]

greatest song 2015, greatest acting in a music video from the fabolouse cop 2015, greatest voice of francesco 2015 ... simply the best in 2015 :) love it ...

[SplatterQueen]

Nathan Barnatt did an amazing job. I was so entertained by his cop character.

[willfray]

Francesco is he cuttiest human being.
And the video is so great, all those effects just matched the song so perfectly

[ashleytran]

"Ow it's so hard to be a gangster huuu!" 😂😂

[liams]

To bad songs or movies are not made like this anymore! The passion that everyone is reflecting off them its just incredible! Thank you, love the song even today!

[Outraider]

Wirklich klasse gemacht. Das Video ist einfach mal der oberhammer. Vor allem wenn man selbst im Auto sitzt und den Track hört und an das Video denkt^^

[iamtheAtomicPenguin]

That has to be one of my dream jobs, I'd love to be doing this. They all seem to be awesome people and the amount of that cool filming gear is overwhelming :D

[amandafedrizzi]

Maravilhoso e engraçado este clip musical..Venha pro Brasil Francesco!!!

[a.rashidyusoff]

Hooked to the song... but the vid content is top notch. Nathan Barnatt is the MAN who pulled it off to such comedic effect. A valuable chameleon-like talent. Excellent visualisation of the whole filming process. Stunning post-production work. What I would give to work with such talents and do something of this quality and effect. Hats off!

[pilarnarvaez]

What an amazing job guys!!!! I love this video so much!!!!

[idontknow]

Alter ich kanns kaum glauben!!!


Robin schulz ist einfach deutsch :'D

[Ustrof]

Great work for one of the best music videos of the last decade imo.

[johanaruiz]

Francésco Is So CUTE! I Love You So Much! 💕

[arrived]

Would of loved to see Baby Bash reaction to the video and tribute to them!

[tcftyrannosapiensbonsai]

Saw this videoclip the first time yesterday. Congratulations for this magnificient burst of creativity. I'm being energized - thanks a lot!

[cynthiastephanie]

OMG I used to live in El Monte and I really love this

[gasserstefan]

Einfach nur geil. Schöne Grüße aus Österreich.

[emanueledepasquale]

Molto bello video iosono un tuo grande fan

[phildingman]

It remains one of my favorite music videos of all time!