Facebook Pixel VS Conversion API

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What's the difference between Facebook Pixel VS Conversion API? Which one to choose and why? Let's discuss.

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Комментарии
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This is the answer I was searching for weeks! thank you sir

artsandtechnology
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Hi,
Can you tell me why inside the business manager if I go to evanti, from Pixel / API conversions I get more sales than the measurement of aggregate events? do sales from Pixel / api come only from FB / IG ads? or do they also come from google or other channels.
Thank you.

emanueletemperoni
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I got a problem here in my account, when we use both, wouldn't it makes facebook reads event as a deduplicated data?

pradityaromansyah
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I can have both but when running ads i will be able to select only one, I think

intertop
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Will facebook pick up as double? If i get 2 sales my events say I get 4 because i have both pixel and api set. Is this healthy or ami feeding wring info?

usamabouali
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that does not make sense to track conversions twice !

jarnix
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What am I supposed to use for mobile apps? (Ios) the sdk, the conversion or pixel? So freaking confusing Facebook!!

nat.serrano
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is conversion api tracking work for IOS14 ?

samliew