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Chapter 1.2: Understanding Needs, Wants, Demand, by Dr Yasir Rashid, Free Course Kotler [English]
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Chapter 1: Creating and Capturing Customer Value
Topic 2: Understanding Needs, Wants and Demand
Free Course of Principles of Marketing [English]
Reference Book: Principles of Marketing by Kotler and Armstrong, 17th Global Edition
Topic 2: Understanding Needs, Wants and Demand
Free Course of Principles of Marketing [English]
Reference Book: Principles of Marketing by Kotler and Armstrong, 17th Global Edition
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