How to use the Interactive Media Bias Chart

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Ad Fontes Media, Inc. is a company founded in 2018 by Vanessa Otero, creator of the Media Bias Chart®. The mission of Ad Fontes Media is “to make news consumers smarter and news media better.” We rate the news for reliability and bias to help people navigate the news landscape. Ad Fontes is Latin for “to the source,” because at the heart of what Ad Fontes Media does is look at the source—analyze the very content itself—to rate it. We have created a system of news content ratings that has beneficial applications for all stakeholders in a healthy news media landscape, including consumers, educators, publishers, researchers, advertisers, and social media platforms. Ad Fontes Media is incorporated as a Public Benefit Corporation (PBC)[1] in Colorado. The stated public benefit of Ad Fontes Media is the same as its mission.