Answering the Biggest Questions about Ghostwriting (How to Start)

Answering the Biggest Questions about Ghostwriting (How to Start)

In this video, I dive deep into the world of ghostwriting and answer eight key questions aspiring ghostwriters often have, such as how to find your niche and the importance of having an information advantage in your writing. I discuss the unique challenges of ghostwriting for busy executives, emphasizing the necessity of effective client management and communication. Plus, I offer practical tips for new writers, highlighting how to extract valuable content from clients while honing your own skills. Whether you’re interested in ghostwriting for newsletters, emails, or social media, this video equips you with the foundational knowledge to kickstart your career in the online writing space. Watch this video to unlock the secrets of becoming a successful ghostwriter.

00:00 Intro
00:29 At the start, should you target a specific industry or play the field and pick a niche later?
06:37 What’s the most challenging part of ghostwriting for such high profile clients?
11:11 How do you get into the mind of a CEO whose skill sets are obviously deep and broad to produce meaningful copy?
16:10 Should I start ghostwriting if I’m a new writer and haven’t published anything online before?
20:34 How do you measure success for your ghostwriting?
26:16 What types of businesses should I steer away from, if any?
31:12 How do I come up with different topics for clients?
33:48 How does the business model shift as the business scales? Is there a ceiling for solo ghostwriters?

---

Hey there!

My name is Nicolas Cole, and I have been writing on the Internet since 2007.

Today, I run a portfolio of writing businesses that does over $5,000,000 in annual revenue. My books, products, programs, and platforms are what I wish I'd had at the beginning of my writing career—back when I was 23 years old, had just graduated college with a degree in Fiction Writing, and had no idea how to make money as a writer.

My goal with this YouTube channel is to pass along everything I've learned (and am still learning) about digital writing, ghostwriting, self-publishing, and becoming a multi-millionaire digital writer with you.

So, if you want to know how to turn your passion for writing into a lucrative career, and you're looking for a digital writing mentor, maybe I can help. Everything I share on this channel is from hard-learned lessons in the trenches. I've made every mistake out there. Hopefully, you pick up a golden nugget or two that helps you on your journey. (And if I earn your trust, I hope to see you in one of our programs!)

"Nobody makes a living as a writer."

I hate that cliché—and I've proved it's not true.

Keep practicing your art. Keep learning about the business.

And most importantly, keep writing.

Cole

🔗 Other videos I think you'll enjoy:

---

[JapanWithCam]

After doing Ship 30 for 30, I consume all your content and it puts me further and further ahead when it comes to writing online. Keep up the valuable content!

[DiSoroka]

Thank you so much, Cole! You managed to answer all my questions in just under 40 minutes)) Seriously, you're the best mentor ever!

[silvershadow]

Concentrated, concise and effective! Love it!!

[jeffreyhoungbadji]

As always it was really helpful ! Thanks !

[minwonknu]

Brilliant advice! Focus on what you know now. Write about it as a practice for yourself. Don’t have to be perfect just start posting it!

[techmarketer]

Absolutely relatable. Whatever u say in ur videos...most of 'em either have been experienced by me before or am currently going thru'. So damn good. We are on the same page. Let such insights come our way.

[darshit_poriya]

Thanks for answering my question Cole 🙌

Cleared all the doubts.

I will update what I've been done 🤝

[azeemahmad]

Cole, I appreciate the great value. Can you dive deep into audience research, their pain points, etc?

[aubreyquinney]

for anyone new here, Cole is not some suspicious guru guy, he is the real deal if you love writing and you want to make some extra income -- just tune in to what he says here and there and you'll level up so much

[QuizmasterLaw]

sports medicine, coaching, are possible post professional athlete career tracks. also of course ski instructer, life guard.

[aminuabdulazeez]

Nicolas Cole,
Pls, make videos about the behind the scene of your art business

[rakash]

Thank you Cole! I have started ghostwriting for a fitness influencer who is completely new to LinkedIn but these days I found myself doing more outreach than writing I am sorta becoming like an admin for his LinkedIn account rather than a ghostwriter even though I feel like I need to do this in order to work with different clients in the future. It would be helpful to know what direction I should take from here. So could you please give me some pointers.
Ps. I have read both the Art and business of online writing and I am about to finish your book on ghostwriting.

[HamzaHussain-ofht]

Hi Cole, i want a suggestion from you. I am very passionate about sports which is " cricket " and i can speak this niche language and i love to play cricket, talk about cricket but i have chosen another niche for ghostwriting which is " i help NLP coaches build their linkedin profiles to gain attention through ghostwriting linkedin posts", and i dont have any knowledge about this industry. should i switch my niche and write about my favourite industry ?

[arnavgautam]

this is really helpful sir, I've recently made a twitter and a medium account. writing online really excites me. Does living in a country like India affect all of these factors ?

[senzudude]

Bro knows whoever does this all to the T and stays patient will see results (sign clients) and then join the PGA …..I KNOW I AM 🎉

Lesgooo

[براءةٌمنالله]

Does ghost writing include a scientific research kind of writing?

[arnavgautam]

as a 16 year old how do i find my informational advantage ? or what steps could i take to get there ?

[Divyv]

Hey Nicolas, very good video ! I was wondering if I can help you with more Quality Editing in your videos and make Highly Engaging Thumbnails which will help your videos to get more views and engagement . Please let me know what do you think ?

[gabrielortega]

Can you be a fiction writer and a ghostwriter at the same time?

[senzudude]

Okay but how tf do we even get in contact with these people????