GRWM: My Thoughts On The Clean Beauty Industry

#grwm #consciousbeauty #cleanbeauty
I hope all of you are doing well and staying healthy. I've had a lot on my mind about where the clean beauty industry is now and where it is going and after collecting my thoughts I wanted to share how I've been feeling. Thank you as always for watching and I'm looking forward to hearing your feedback.

Sites I use to buy Clean Beauty:
** Discount code: CBC15 at checkout for 15% off **

Products Mentioned:
XX Vapour Luminous Stick Foundation This is sold out everywhere I looked for some reason? It also had a way smaller shade range than I remembered, so please let us know in the comments what some good inclusive stick foundations are! I'm linking their liquid foundation instead:

Places where you can donate to support BLM:

Resources for finding Black-owned brands kindly shared with me by Brittany (Again, thank you for sharing your knowledge with me! )

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Disclaimer: Some of the links I provide are affiliate links, and I get a few cents towards my channel (at no extra cost to you) when you buy something using them. Thank you guys for choosing to shop using these links, even the small amount of money I make by them helps me to keep my channel up :)

[CosmeticsbyCaroline]

I just want to take some time to thank all of you that are watching this video. I was completely overwhelmed by the supportive comments and all of the messages you have sent my way — I am so lucky to have each of you in this community, you are all what makes it great and what makes it feel important to me. Thank you, thank you, thank you, I can't say it enough. Sending so much love your way :)

[lex_faceit]

I loved this video Caroline ❤ I feel a lot of what you are feeling. Sometimes I have to bring myself back to being an "everyday woman, " a mom, a wife and think about what I am communicating to my audience. It's not normal to receive and/or buy all the new things and I think it's important to be intentional about the content we are making. That being said, that is why I absolutely adore your channel. You always inspire me and your presence and spirit is so uplifting. I feel like when you speak, you are talking woman to woman and I don't ever feel like you are just selling me the next best thing. I am so glad you made this video and you should always stay true to who you are, even if it's just brow gel and mascara 😊 Personally, I love seeing the realness and transparency and you are doing a great job!

[azulcalido]

I am so with you ! I also have a clean beauty channel just for tun and I totally understand that it has to be something that you enjoy. I also sometimes feel guilty talking about so much products and all the impact they have in the planet, because of their packaging, for example. I applause you for being so true and aligned with your ideas. As you said, there are a lot of green beauty channels (that I also follow), but yours is special in a certain way: maybe is the way you talked, how sincere you are, how grateful you feel... I don’t know. Anyway, there is no way I will stop whatching your videos. They are passionate, they are easygoing, they have quality (in what you share and what you talk about). I think anything you will do from your heart will be well done ❤️👏👏👏

[DaniSmith]

I completely relate with what you're saying. As a content creator, I feel like I always need to stay up to date with new products and like many others, I can't always afford to buy what's new, especially when so many new products are being released. I worry that if I'm not always talking about "what's new" and "popular" that it won't interest people.

Like you, I want my channel to be fun and help teach others about clean products but I never want to make people feel like they have to purchases certain products. While it's fun to try new products, it's not always a necessity.

Very well said! Thank you so much for sharing!

[AdairaWellness]

I love how honest and open you are in this video. I totally relate. I feel pressure to buy and review. I just like to keep my staples and keep it minimal. I’ve been struggling with wanting to post because I want my channel to inspire people to try and learn about safer options and get inspired by wellness. But lately with the state of the world it’s been harder to want to post. I’ve decided I’m going to review products but keep it minimal with basics and the everyday staples. I don’t want to make it seem people should “buy, buy, buy” I want it to be a place we’re they watch to relax and getaway and learn something new. I hope you get reinspired and figure out what your soul needs. I love your content and channel I never feel like your trying to sale me anything. Very sweet and genuine 💗 I’ll be a subscriber no matter what ya decide 😊😊😊❤️❤️❤️

[hillaryhoshaw]

👏👏👏 Yay!! I personally had to step way back from beauty content videos a couple years ago when I changed gears and became a SAHM. I just don’t need to get caught up wanting things I don’t need and shouldn’t spend money on. I love it when you post your sketch art, food ideas and other stuff on IG and I’m so excited to see where this is going to take you. So happy I listened to this on my run this morning! 🤗

[jilliancampbell]

I appreciate your honesty! I always love our content here and on IG - whether is deep thoughts & convos, makeup, home, recipes, fashion, exercise. Do what feels best for you!!

[ToniAnnBarandon]

What a beautiful self-inquiry. Thank you so much for sharing. On our human/individual level, we grow and change. This is a beautiful thing! And it doesn't mean that because we left an older version of ourselves, or a past phase behind us, that that past "us" was a lie, or wrong. It was a necessary part of our growth. SOmeone who hasn't reached that phase yet, or is just reaching it now, can still look to your old videos and benefit from your care and sharing. Even though you aren't in that space yourself, anymore. We're all growing so much - especially quickly these days. And we're all on a spectrum. Who we were can help those just now stepping into that space. You've done so much for so many, and I'm excited to see your next steps. Whatever they may be, and wherever they may take you. Bloom, mama, bloom! And take us with you <3

[federica]

T H A N K Y O U for saying this and for being so honest! I've been definitely feeling overwhelmed by marketing in the beauty industry and by the constant message of "you need all these products and then the next one too". I felt like I needed to unsubscribe or unfollow content creators that felt more like TV ads than anything else. Owning more things will not make us perfect or happy ❤️

[floralaura]

Good for you for being aware and doing the soul searching! I have been putting off doing some of my own and figuring out what I really want and to do in life that will be a pairing of my skills with something that helps others. I agree it is overwhelming thinking of what to pivot to and leaving behind ideas and ways of the past but we have to stay positive and embrace whatever changes we choose I guess 😊

[mmoto]

I really appreciate your integrity, and your commitment to present an authentic perspective. I would guess so many of us follow you for many more reasons other than to see you try the "newest and greatest." I'm excited to see how you evolve your channel, and I look forward to continuing to follow!

[LaurenVacula]

Love that your conscious of this. it's inspiring. thanks for your transparency and honesty 🙏

[julieldeshazo]

You’re so insightful and smart. You continue to amaze me! Good luck with figuring out your next journey. I’ll be here with you !

[thevagabondtribune]

Hey, Caroline! I love that you made this video, and I can see where you're coming from even though I don't use makeup. Maybe you could talk more about the ingredients themselves or what specific brands are doing about sustainability and ingredient procurement, etc. You could also branch out into actual wellness itself. I'm sure you'll find your thing, and I look forward to seeing it!

[PamperedWife]

I love your journaling videos. I’d love to see more of those. ❤️

[bellahnemetona]

I get this. The amount of new products is overwhelming. Makes me somehow feel sad inside. Wish we would all cherish what we have and love it till it's gone and beyond. Slow beauty would be great. I just don't think this is gonna happen. Stay well xx

[sarahfaulkner]

Loved this video! I used to mainly watch beauty videos, but I've started to gravitate more towards videos about minimalism, simple living, and wellness the last few years. Yours is actually the only beauty channel I still watch regularly, but I think your thoughts on branching out and doing videos on other things would be awesome!

[elyshamichelle]

I love this message and your authenticity. I’ll be sticking around to see your journey, fully appreciate your transparency and self awareness ❤️

[basswoodbeauty]

So many good thoughts! I just found you and I'm so excited to see what you come up with!

[NayNayxoxo]

for me personally once i shifted into clean beauty i saw the results in my skin!! and through trial and error i found a reasonably clean and affordable skincare routine. clean beauty is so much more expensive, and honestly because of that i’ve really forced myself to have the “use things up” mentality because makeup and skincare is consumable products. they’re meant to be used up, not collected. and i think these things are a form of wellness, but it really depends on your relationship with beauty and the beauty products. how do you feel when you buy them? when you use them? that is the core of the experience, not the actual consumption.
in regards to skincare, i for affordability, utility, and ingredient integrity (which everyone has their own personal standards!). with makeup, i do the same, though because it’s makeup, my ingredient standards aren’t as strict. with food and clothing and other aspects of life, i have similar standards. it’s all about balance and your relationship to the things you spend money/time on!!!