Oxford Street Christmas Light Switch On With NSPCC and Sky Cinema

The Christmas season is officially upon us as Oxford Street has switched on its lights with the help of NSPCC and Sky Cinema.

Rita Ora took to the stage along with Five After Midnight, Love Island reject Montana Brown and others to rally up the Christmas spirit.

For the second year, NSPCC has launched its Christmas campaign to run throughout November and December at the Oxford Street light switch on. This year, along with its headline partner Sky Cinema, it has launched the Light Up Christmas For Children campaign.

With several lights dedicated to the cause set up throughout traditional Oxford Street Christmas lights, Sky Cinema will also be touring the country with a themed bus to raise awareness.

The Drum headed along to see the extravanganza unfold and hear what the public thought of the popular event, which you can catch in the above video.