How to Get More Traffic by Blogging LESS | 4 (Sneaky) Tips

I went from blogging seven times a week to once a week. And my traffic has gone from 800,000 visitors a month to 1.6 million!

So how'd I get this big traffic growth? I blogged less. Hey everyone, I'm Neil Patel, and today I'm going to share with you how you can grow your traffic by blogging less. Here's the thing that I learned about blogging. It's not about how much content you're producing. Yes, the more text you have, the more keywords, the more pages that can rank in Google. But here's the thing that most people don't tell you. Just because you write more content, it doesn't mean that you're going to get more traffic.

2:00 How to Get More Traffic by Blogging LESS Tip #1
The first thing I recommend to you is to send out emails. So every time I release a blog post, I send out emails to my whole list, letting them know my blog post has just come out and how it can help them. This is one of the easiest ways I get more traffic If I send out an email blast seven times a week because if I was blogging daily, people are going to be like, whoa Neil, you're spamming us. This is overwhelming, stop emailing me. But now that I blog less, not only am I able to email my list, but they're appreciative.

3:00 How to Get More Traffic by Blogging LESS Tip #2

4:00 How to Get More Traffic by Blogging LESS Tip #3
The next strategy I have for you is to use Buzzsumo. Using Buzzsumo, you can type in keywords related to your article, see what other relevant articles are out there that are similar, click the view shares button and you can see all the people that shared similar content. You can then email them; you have to do some Google searches to find their email.

5:18 How to Get More Traffic by Blogging LESS Tip #4
The last tip I have for you is to work on your headlines. Everyone thinks if you write the longest and the best blog post, you get the most traffic. And that is true; good content helps you get more traffic. But here's an interesting stat for you. Eight out of 10 people will read your headline, but only two out of 10 people will click through and read the rest of your article. So if you spend time making amazing headlines, you'll get more traffic.

If you want to get more traffic, don't just spend more time blogging, spend more time on marketing than blogging. That doesn't mean you can write mediocre content, that means the content you write has to be amazing. But you should spend even more time than whatever you did writing it, promoting the article. Use the 80 20 rule. If you spend an hour writing the article, spend four hours promoting it. If you have any questions on how to get more traffic, by blogging less, leave a comment below. And I'll make sure to answer and help you out. Thanks for watching, make sure you subscribe, like, comment and share.

[EngineeredTruth]

Hey Neil! I love your content. As a YouTuber myself for 7 years, I recommend you switch to a navy shirt instead wearing a white shirt on a white background.

[nikitavadher]

I m gonna implement this trick:
If you spend one hour writing an article, spend four hours in promoting it. Thanks Neil 👍

[servantrose]

Neil! I learned this a few months back while everyone is pushing for more and longer posts (nothing wrong with that) I figured out that promoting that stuff is more important and I wasn't having time to do it. Love your use of the 80/20 rule here - been trying to figure out how to implement that as I'm new to the idea but this makes it very applicable. Also, thx for so many free vids <3

[saeedashafiq]

Neil, absolutely wonderful!!! You have the content, you have the experience, and above all you know how to impart knowledge to the audience....

[kaizenlee]

Awesome tips, Neil. I had never believed that blogging can be profitable, as it can take forever to get decent traffic that way. You may have just inspired me to start my own blog!

[SaherHyder]

Can't thank you enough for sharing such valuable content! I'm definitely going to use this approach when I start blogging!

[kjkojhgju]

Hey Neil, thank you. My original was decided publish one post per day for chase more traffic and ranking. Now I will know I need “post less” and “push more”. Thank you.

[jasonstallworth]

Dude, I watched (well, listened...I’m in the my car...and no I’m not currently texting and driving!) this video twice, and I’m gonna watch it again when I get home from the gym and take notes!

I have one site with over 400 blog posts (since 2010) and I only get about 100 visitors per day (used to get way more and not sure what happened).

My ‘fail’ was that I wrote a lot (clearly!) of content!! But I did not know how to promote. I’m guilty of having that Wayne’s World mentality ‘If you book them, they will come!’

So I will be implementing these tips, and also focusing on re-writing old content (and getting of many posts that are duplicated content).

Thank you for your vids...sorry for the book here!!

[debolinabhattacharjee]

Thanks Neil. I am learning a lot from your videos.

[samueldhinakar]

Wow, Neil sir that’s accurate. When I went to a Nike store they have less models than their competitors but their sales are high. You revealed the same 30% content 70% promotion.

[AdiGirhe]

Really Neil, yet I'm not successful but I do the same I just write a good content within 3 to 4 day.. and I spend like a month for marketing also various experiment to get a traffic on this post. I have a blog 4 months old and having only 6 articles and one of my post rank on Google first page in number one position. Thanx it realized me after watching ur video because I naturally do this process.

[Rankwatch]

Neil, the title of your video proves the 5th tip you talked about: Headlines are important. For Instance, 'How to Get More Traffic by Blogging LESS | 4 Tips' won't compel people as much as the simple addition of the word 'Sneaky' would. Furthermore, the Tips are impressive; they can help a lot of people drive traffic to their blog.

[synolve]

Promoting Content really is the Key 🔑
Absolutely so true!!! Everyday blogging does lead to burnout!!!

[StayDownComeUp]

Excellent video! You're a marketing legend in these streets Neil. Can't wait to get my blog started.

[charlenelaguer]

Neil this was so helpful and valuable to me...thanks so much for sharing this with us!!

[bencipherx]

Hi Neil, you are the god of marketing, I just hope am able to practice at least 10% of what you teach so that I can benefit from them.

[amitgraphic]

your posts are really amazing, you are the only person I have found who is actually paying to give, something for free to others.

[denisseperez]

Definitely a ton of new things I can implement from this video. Thank you !

[zipyourtip]

Hey, Mr Neil
I believe that you are a great person who taught me everything what I know today about blogging.

Keep up this great work

I like to share your article everytime you publish a new one.

You and Mr Brian from backlinko are my hero.

[luistimanaTV]

I started applying this into my blogs and it turned out to be very effective!!