The first mover advantage - A Myth.

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This was one of the DMs received. Watch my video reply.👇

👉In reality, nearly half of the companies to go “first” Fail.

👉The ones who succeed are the companies that entered the market early but not first.

👉Companies defined as “first followers” have a mere 8% chances of failure.

So, as an entrepreneur, being the first is not important but being first follower is definitely important.

#entrepreneur #marketing #startup #digitalmarketing #entrepreneurship #retailtherapy #retailritesh

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