How To Create A Six Figure Fitness Business

And so what I want to talk to you about today is that thing that has to do with your lifestyle, which is how much money should I make.

Frankly, I don't care how much money you want to make. But what I do care about is getting you there to that dollar amount. I've had people say, 'Hey, I just want to break $100,000. I've never broken $100,000 in a year.'

But what you have to start with, and this is probably the number one fitness business tip I can give you; you would think it would be marketing or sales or some fancy training method. It's not. It's about here, being prepared and getting yourself to a destination.

And what most fitness pros don't realize is they never set the GPS to a destination. Instead, they just go, 'Well, I want to be successful.' And success doesn't magically manifest itself. Success manifests itself when you work your ass off.

So we'll just start with $100,000 a year. Well, what does it take to make that? What kind of effort do I need to put in? And we want to reverse engineer that model.

Now let me ask you this. Do you know how much you have to make per month to get to $100,000 a year? That sounds like a lot of money. But if you break it down to smaller chunks, it's easier to digest.

So you need $8,000 a month to get to $100,000 in a year, right? Well, that's great. Now that's still a lot of money in one month, isn't it?

So I thought, 'Well, we've got on average 30 days in a month, and so how much do I need to make per day?' Well, look at this. Only $277 a day, right, gives you $100,000 a year. Now that's a lot easier to do, isn't it?

Think about it. If you do one-on-one personal training sessions, how many personal training sessions do you need to sell per day to do that?

But let's say you're not working 30 days in a month, that you're only able to work 20 days in a month because you want to take weekends off. Well, that's awesome. Recalculate the math. There's probably somewhere around, if it's 20 days a month, I don't know, $315, $320 a day, right?

How many personal training sessions do you have to sell? How many boot camp programs do you have to sell a day -- right -- to get to that? Is your program reoccurring monthly or every month do you have to sell more training packages? If you do, then you're screwing yourself because it is pretty damned hard to go back and sell that client over and over again because you've already built a rapport with them.

You have this friendship with them, and all of a sudden they run out of training sessions and you're like, 'Hey, look. We need to talk about you buying another block of 7, 8, 10, 12 sessions.'

Now, if you ask me, that's a complete waste of time, money, energy and effort because one -- it's an awkward conversation. I've never been a big fan of that. Number two, you don't have predictable money from that person or any of your clients for that matter because you are just kind of coasting along on the sessions that you have in the bank.

So when you sell a program to a client, make sure that program is reoccurring, right? And that is how, actually, I took my business to half a million dollars a year and that's how I've helped clients get to seven figures and above -- right -- is because we take that $277 that we sell in a day, and let's say that's a monthly program for boot camp or group training, for that matter, and now that reoccurs each and every month, right?

So in 30 days if I just sell one group training program at $277 a month, one a day for 30 days, I'm literally automatically, I never have to sell again as long as those clients stay and I train them, deliver the results that I've promised that I would deliver them, I would make $100,000 in a year, right?

And so if you want to double that or 10X it, if you want that to be a million dollars, what do you do? Because I did that math too, and you just 10X everything, right?

$8,333 a month is all you need to get to a million dollars a year, right? And then at that point, you need $2,777 a day to get to that number, right, a million dollars a year.

So it's not impossible to get there, but you have to create a destination for yourself, otherwise you can't put it in the mental GPS and that mental GPS won't ever get you there.

So I hope this really helped you out. I want you to reverse engineer the dollar amount that you want to earn in the next 12 months, and tell me what it is down in the comment box, kind of a hold-yourself-accountable method, right?

[zachhonnor]

Im 14 but have always wanted to be a personal trainer, when I told my mum this she said there was no money in it, i just stumbled across this video and subscribed instantly, thanks your chanel is great :-)

[TheHolisticMotivator]

Being a personal trainer is hard, you have good months you have bad months. Sometimes, you might have to live off Ramen Noodles but the key is to figure the game out and never give up, never stop.

[zach]

Clicking this video was the smartest thing I did all week

[melvinmitchellnorthington]

I just began my venture and this has been quite insightful. Though highly ambitious, I want to set my sights high. My goal will actively strive for is $120K/year which breaks down to an "easy" $10K/month which then translates to $400/day at a 25hrs/week work rate. Not easy, but now I have set the mental GPS. The recurring payment bit was also a huge help. Thank you for this lesson!

[jayknight]

My goal is a million dollars a year after taxes.

[keithdmello]

I needed this older video more than ever. I can't believe how high quality it is for an 8 year old video.

[SamanthaFoxOlson]

With an online funnel, my goal is to make $120K a year, or greater. So that's $10K a month and with a 25 hour work week, $400 a day or better would be the target. I am ready!

[MainKick]

its awesome how 1 youtube video teaches me more useful things for my future than school does in a week.. I'm 16 and I want to become sucessful with personal training so.lets go

[r.jeszr.jibrahim]

awesome! and this video came at a timely manner since I just resigned from a full time job to doing a full fledge T shirt printing business!

[maddikrishnan]

Thanks to Bedros, Universe and YouTube for bringing this video infront of me in right time this Morning.
I quit my 120k job as I couldn’t see much personal and family Life there and said enough to play small
Focussing more towards personal growth and wealth creation in all the 5 aspects.
Now aimed towards Million A Year in 3 years time through our online business by being an entrepreneur.
This reverse engineering really tuning me.
Doing the math now and implementing few more strategies.

Thanks Bedros.

[alisaprimavera]

Hey Bedros, thanks so much for the advice. That was exactly my story. I have been a trainer for the past 3 years, and still have not broken the $30k mark. I am setting a goal for myself this year to make $80k within the next 12 months. Thanks again for the help!

[armokid]

I like how you broke it down, honestly when you break it down 100k doesn't look that hard to achieve.
Bedros keep it up with these videos :)

[DavidsFitnessDEMIGODGAME]

100k a year!! its on baby!!! Great info!!

[BADASH]

I want to make $80, 000 this year. That breaks down to $6, 667/ month and only $334/ day in a 20 day work month. This really helped me decide a price point for myself. Thanks.

[maxzeumer]

This is really fantastic and couldn't agree more! I do want to clarify one thing. You are saying that I should have a reoccurring revenue that is  set by a monthly fee or flat rate instead of having to always re sell those packages. correct? Similar to a gym memberships monthly fee, except for your services as a personal trainer or bootcamp instructor right?

[TumiEdun]

Well! This was a video I didn't know I needed. I've been so passionate about fitness for the last 2.5 years (literally nothing I know) and I'm currently using my YouTube channel to document everything I know and am learning as I don't feel I'm yet ready to start offering products/plans yet. And because I'm such a creative person, I tend to avoid thinking about the money side of things....But this really made me open my eyes! Thank you

[BADASH]

Thanks for replying to my comment and for the encouragement. Since I watched this video about a month ago, I've invested in your close clients product! CHANED HOW I SELL TRAINING! Thank you so so much for your content. I really appreciate you!

[ArmandoDuranFitness]

Wow. Great vid. Thanks. Makes me wanna consider buying your boot camp

[jpfitness_]

Love this idea! I’m just starting an online fitness business. How do I protect myself from getting sued if a client doesn’t like their results? Starting a fitness business do I need a lawyer to help draft a contract? I have a house and three kids and want to protect that should someone decide to sue me. Any advice on protecting assets?

[Mackstatus_]

I want to make $100k/year myself so your numbers and breakdown is perfect! Thanks for the info!