How to Facilitate a Customer Journey Mapping Workshop

Are you looking to enhance your organization's understanding of the customer perspective and provide a better customer experience? If yes, then a customer journey mapping workshop is just what you need.

Join me in this week's live show where I will guide you through the fundamentals of customer journey mapping, share how to facilitate a successful workshop, and create insightful before-and-after customer journey maps.

Here's what I’ll cover:
• What is Customer Journey Mapping and why it's invaluable for all types of businesses
• Key steps to creating an effective Customer Journey Map
• Examples of successful Customer Journey Maps
• Preparation for your Customer Journey Mapping Workshop
• Co-creating a Customer Journey Map with real customers
• Customer Journey Mapping Workshop agenda and activities
• Validating your new Customer Journey
• Examples of Customer Journey Mapping software tools
• Useful references and resources
•
Whether you're watching live or on replay, feel free to share your questions, comments, and ideas. I'll respond to each one of them.

Don't miss this opportunity to enhance your organization's customer experience and become even more customer-centric.

See you there! 😊

#customerexperience #customerjourneymapping #serviceinnovation #facilitation #customercentricity

[checo]

This was a great explanation of customer journey maps. But I was expecting instructions on how to fill out the map because of the title of the video. Hope you feel like creating a follow up video using actual footage from a real world facilitation, Dr. Jo

[Tata-banana]

You give very useful explanation! Thank you!

[TristanBailey]

enjoyed the presentation, and how you covered different examples of ways it can be shown. Maybe you could do a follow up as to how to find all the touch points and journey steps and feedback while in a workshop (or some research needed before)

[intracerebrally]

This is one of the best videos on CJM I've ever seen.
Thank you so much!

[sukrampalang]

well done and thank you for the informations :)

[richardrogersdesigns]

The journey with loops / branches makes sense, but how do you format the notes against each touchpoint - thinking, feeling etc (as this is easier to do in a table format)?

[deepk]

Amazing and insightful video!

It would be great if you can share all the links.