Successful Indie Author Five Minute Focus Ep932 - Writing Multiple Genres Without Using Pen Names

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Writing in more than one genre without using a pen name
1. Parse your email list
2. Keep your readers informed (manage expectations)
3. Clearly identify through different covers, typography, and blurbs
4. Expect some unintended crossover
5. Be sure the genres aren’t diametrically opposed (YA Cozy versus Steamy Romance)
6. C&M Show - Episode 87 - Lawrence M Schoen & Brand Establishment

Read Craig Martelle's Successful Indie Author series:

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I have wondered about this for a long time. All the multiple pen name complexity did not and does not appeal to me, but I my first non fiction book will appear this year after my next two thrillers. Thanks for parsing out the details!

waynekey
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Hi Craig!
This was really helpful - I have a slight variance - I wrote my nonfiction under JM Medellin and I want to break out into steamy romance and just use Jesica Marie - both of these are my name but obviously different - is it enough for people to not get confused?

jesicamedellin