Cosmetics Packaging Market 2015-2025 Report

Packaging plays an essential role in the cosmetics market, and is regarded as the ‘secret salesman’. Apart from keeping a product well protected, cosmetic packaging must follow current trends to attract beauty consumers. Moreover, it has to focus on building a unique brand identity, and thus focus more on building an image. The global cosmetics packaging market will exhibit steady growth in the next decade, we predict. The major driving factors of the cosmetics packaging industry include the growing beauty conscious population in the emerging economies where people are constantly seeing increases in disposable incomes. Ageing population is calling for increasing demand for anti-ageing cosmetic products, as well as more user-friendly cosmetics packaging. Men are more conscious about their looks, driving the male grooming cosmetics market. Furthermore, increasingly busy lifestyles are requiring more convenient packaging for cosmetics, making packaging an increasing value-add to cosmetic products.
The skin care cosmetics packaging submarket will see the fastest growth among the applications submarkets driven by the ongoing anti-ageing, male grooming and premiumisation trends in the cosmetics market. In terms of materials plastics will see the strongest growth in the next decade, thanks to the cost-effectiveness, good performance, reliable protection, colour versatility, flexibility and easy transportation and storage plastics offer. China will take the leading position of the US in the cosmetics packaging market by 2025, and India will exhibit the most significant growth in the forecast period.
The cosmetics packaging market does face limitations. Weak economic situations in some of the major cosmetics packaging markets are blocking the growth potential of the cosmetics market in the near future. Increasing emphasis on sustainability of packaging can be hard for some cosmetics products, especially luxury brands. Fast pace in the cosmetics market and intense competition can put significant pressure on packaging providers, and a key challenge for packaging manufacturers is to meet the increasingly complex packaging requirements from customers.
What is the future of the Cosmetics Packaging market? Visiongain’s comprehensive analysis contains highly quantitative content delivering solid conclusions benefiting your analysis and illustrates new opportunities and potential revenue streams helping you to remain competitive. This definitive report will benefit your decision making and help to direct your future business strategy.